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What does a Data Analyst do? and What You Should Know in 2022

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Why is a data analyst important to any business?

A data analyst’s main role is to help organizations make better decisions by analyzing data. In 2022, the demand for data analysts is expected to grow by 27%. The reason for this growth is because there is a lot of data that needs to be analyzed, and Machine Learning including Artificial Intelligence is becoming more relevant and important.

What is expected of a data analyst

A data analyst is expected to have strong skills in data analysis, as well as experience working with raw data. Data analysts are responsible for cleaning, organizing, and analyzing data, as well as providing insights and recommendations based on their findings. They must be able to effectively communicate their findings to others, both verbally and in writing.

They are also expected to present their findings in a clear and concise manner, as well as propose strategies that can help improve an organization’s performance. They should also be able to influence decision-makers within an organization to adopt a data-driven culture.

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Lean tools you can use for Digital Marketing

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In this generation, when people talks about marketing, they usually mean going online. It’s about using the internet to reach consumers using variety of digital channels such as social media, search, display advertising, digital partnerships, mobile apps, email etc.,

I’m not downplaying traditional marketing. Believe me, it does still work when used correctly. However, the days to boost up your business using print ads such as billboard advertising, newspaper, pamplets and TV commercials are simply outdated.

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Keeping your team motivated, remotely

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Employees, the company’s most valuable asset. They are the major contributor to growth, profits and worth of the organization. In this new normal, most businesses moved their employees to telecommuting positions to keep them safe from the pandemic. This is also their way of demonstrating confidence and appreciation for their workforce. However, there are still companies that struggle with employee retention.

Some of the top reasons why your employees still consider to move despite uncertainty of finding a new job are the following.

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